Foreign Package Redesign: Ginger Chews with Lychee
3.25 x 4.5 x 6.25 inches
The brand, graphics and package were created to showcase the product in a contemporary manner. The package graphics including the ginger root, lychee fruit serve as an attractive solution to advertise this lesser-known product to consumers in the US market. The color palette and unique shape will help it stand out from competitors. This product is placed in grocery/health food stores in the aisle where healthy, alternative snacks are sold.
